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Google announced new AdWords features today at SMX which are all designed around two things: increasing sales and measuring results.

There’s new innovations for local advertisers, brick and mortar retailers, as well a new feature that all advertisers will be able to take advantage of.

Here is a rundown of everything that was announced.

The post Google AdWords Has New Features to Help Drive Sales and Measure Results by @MattGSouthern appeared first on Search Engine Journal.

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Original author: Matt Southern