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Do you have a fear of blogging? It may seem like an odd question.  I meet with clients regularly and discuss the benefits of sharing their great stories through blogging and the reaction I get is not very encouraging.  It's either "I don't know what to write", "I don't have time", or "Who's going to read it".  As we dive into these thoughts, it tends to boil down to one single theme, their fear of blogging.  I get it.  It may surprise you to learn that it happens to me from time to time.  I utter the same words.     Here are 3 techniques that have worked for me.  
  Ever look at a blog post, email or microsite and think, "Wow, this is great." Ever wish you could come up with the same type of content?   If you've not heard of it the term Inbound Marketing, let us introduce you.
Willie Nelson’s “Always On My Mind” was the Billboard number one country album of the year in 1982 earning two Grammy Awards. Selling records is not very different from SEO (search engine optimization), let us explain.
For over 50 years, the President of the United States has issued a proclamation announcing National Small Business Week , which recognizes the critical contributions of America's entrepreneurs and small business owners. As part of National Small Business Week, the U.S.Small Business Administration takes the opportunity to highlight the impact of ou...
After months of planning, on April 7th we successfully launched our client Woodridge Deck & Gazebo Co . showroom open house in Rolling Meadows. Layered with experiential marketing, Danico Enterprises was onsite to showcase Woodridge's latest accomplishments and relate the brand's incredible story to the many attendees. Out of his Rolling Meadow...
Ross McCammon's recent article in Entrepreneur "Pick Up The Damn Phone" highlights a complaint many clients experience - they can't call and talk with anyone. This experience stems not from failed returned calls but due to firms burying or going so far to not even list their phone number on their website. McCammon endorses "...the telephone as the ...
Content calendars are structured to help you achieve content success on a daily, weekly and monthly basis. This schedule allows consistent engagement for your audience and followers on social media. Additional benefits include a multichannel approach to distribution, enhanced content due to planning, and measuring the strategy of promotion. Step 1 ...
For the remainder of the year, there will be lite staffing as the team is spending time with family and friends.  It may take a bit longer for us to get back to you on non-emergencies but we will.  The office hours will be adjusted a bit as well.   We'll be closed: ​Thursday, Dec 22nd at 3 p.m. Friday, Dec 23rd at 3 p.m. Monday,...
Happy Thanksgiving! I hope that you have a great day with family and friends.  The office is closed until Monday, November 28th. If you need assistance, you can always reach the help desk at: This email address is being protected from spambots. You need JavaScript enabled to view it.